Harley Meds
Explore Project
Paid Media
Service
GLP-1
Industry
K
Leads Generated
K
Reach Generated
Overview
Harley Meds is a US-based telehealth platform offering science-backed TRT, HRT, NAD+, and weight loss treatments. We planned and managed their paid social campaigns across Meta, running lead generation and retargeting campaigns across the US market to drive consultation bookings and patient acquisition.
Process
We built a four-campaign structure designed to capture and convert intent at each stage of the funnel, splitting lead generation from retargeting and treating each treatment vertical with its own creative angle. Budgets were weighted toward the campaigns with the strongest cost per result, with retargeting layered underneath to recapture drop-off and bring cost per consultation down further.
Results
The campaigns generated 447 leads at $5.42 per result, 218 consultation starts at $6.22 per result, and 204 form submissions at $4.91 per result. Retargeting drove a further 192 consultations at $2.75 per result, taking total funnel actions across all four campaigns to 1,061.
